Sep 18th, 2021
A/B Testing to convert more leads into customers
A/B testing (aka split testing) is a tactic used to convert more leads to clients. When performed properly, this advanced concept can help you convert better qualified and quality leads into clients over a selected period of time. Join Audrey while she explains the basic best practices to start mastering this marketing strategy.
About Today’s Topic or Guest
A/B testing is time consuming and complex. This episode is to just give you the basics so you can start. It's an advanced concept but with time and practice, you can master it. If you don’t want to take the time, consider hiring an agency to do all of this for you. They will create the campaigns and the A/B testing process for you.
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